About us

About the Brand

Sugar Puffs is the brainchild of our founder’s dream after her struggles trying to find products that could serve the needs of her two young girls' hair types. Motivated by love, she set out to create a brand that could serve all hair types – and one that would be fun for kids to use! We are kids hair care for the modern parent, and we’re here to show you that taking care of your kids’ hair can be easy AND fun!

Sugar Puffs celebrates that our hair is an extension of who we are! Most importantly, Sugar Puffs products are designed with childlike wonder in mind first and foremost:

Our products are branded through representation and scented to get children excited about hair care in order to foster a healthy relationship with their hair and its maintenance from a young age.